Period motorcycle advertisements by Honda...
In search of the earliest Honda advertisement!
The following provides a flavour of early Honda advertisements from around the world.
But what was the earliest Honda ad like? Can anyone help?
Wanted Local Distributor
Honda Motor Co. in UK press.
September 1959
An advertisement placed by Honda Motor Co., Japan in the UK publication 'Motor Cycling' seeking a Local Distributor.
Featuring...
CB-92 Benly Super Sport (124cc)
C-77 Dream (305cc)
CA-95 Benly (124cc)
C-100 Super Cub (49cc)
Dream & Super Sport
Honda Motor Co. in UK press.
January 1960
An advertisement placed by Honda Motor Co., Ltd. Japan in the UK publication 'Motor Cycling' promoting and featuring the following new models...
C-71 (247cc) Dream
C-76 (305cc) Dream
CB-92 (125cc) Super Sport
Get on the Zoom Cycle....HONDA!!
Honda Motor Co. in UK press.
December 1960
Featuring...
C-100 (49cc)
C-102 E/S (49cc)
C-72 (247cc)
C-77 (305cc)
Promotes the first 4 Honda Concessionaires in UK & Eire.
Honda's Potent Twins
American Honda
c. 1960
Featuring the 4-stroke twins of...
CA-95 @ $460
CB-92 @ $495
For the ride of your life... RIDE a HONDA!
American Honda
c.1961
Featuring the 4-stroke twins of...
CB-92-R @ $520
CB-92 @ $495
CA-95 @ $450
CL-72 @ $650
CA-72 @ $560
CB-72 @ $640
CA-77 @ $595
CB-77 @ $665
C-77 @ $595
Scooter 125 @ $TBA
Honda Advertorial placed by Honda Motor Co., Japan in UK press.
c.1962
Articles of note:
- A Honda Benly 125cc twin produced at the rate of one every 40-seconds, in 1962!
- In just 14 years Honda employed over 5,000 staff!
Featuring...
C72 Dream (247cc) @ £245.9.5
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You Meet The Nicest People On A Honda.
c.1962
In the early 1960s the Grey Advertising Agency of America was commissioned by American Honda to create an ad campaign to change the face of motorcycling, an image at the time of leather clad James Dean style motorcycling!
The 'You Meet The Nicest People On A Honda'
campaign was born and became a regular advertisement, in different formats, in print and on TV throughout the 1960s and 70s.
The campaign became adopted by other Honda distributors in many countries, including Japan.
Today, this campaign is known as the most successful ad campaign in motorcycling history and is still used as a case example for students studying in the advertising industry.
Featuring...
C100 Super Cub
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